A business plan is a document that explains a business opportunity, identifies the market to be served, and provides details about how the entrepreneurial organization plans to pursue it. To be effective, a good plan also describes the unique qualifications that you and your management team bring to the effort. It explains the resources you’ll need and forecasts financial results over a reasonable time horizon.
Any business that seeks outside funding from banks, angel investors, venture capitalists, must have a solid business plan. Without it, creditors and investors won’t take you seriously.
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