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• Hook: Grab their attention right off the bat. You have to inspire your audience to click “read more”.
• Value: Deliver on what you promised in your hook and share content that educates, entertains, or sells.
• Call to Action: ...

Align with criticizing ourselves, we also like to criticize others. We judge and label other people so quickly, even if we don’t know them.

If you want to lower the level of negative thoughts, stop comparing yourself to others. 

1. We want reassurance. All of us have our weak areas we are dissatisfied with. We need the kind of friend who understands our thoughts and weaknesses, so we can feel safe in letting down our guard.
2. We want to have fun with people who can be silly wit...