Digital design is most commonly split into two fields: UI and UX.
Though you may often see jobs advertised as being explicitly UI or UX designers, it is important for all digital designers and all designers, in general, to have a good understanding and skills in both fields.
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‘UI Animation’ is typically thought of by designers as something that makes the user experience more delightful, but overall doesn’t add much value. Thus, UI Animation is often treated like the red-headed stepchild of UX.
What most designers think of as ‘UI Animation’ is in fact the executi...
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