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The Importance Of A Sales Demo
When it comes to B2B, sales demos are often the only way to close a sale. It is the only way to demonstrate how your product is solving your prospects’ pain points and prove that your platform is worth investing in.
- Product demos are central to any software sales process.
- Product demos can turn a prospect into a customer, a customer into a believer and a brand advocate.
- Professional product demos can rank for your brand name and set positive expectations about your brand.
- Using your product demo on your landing pages makes you look like a serious and reputable company.
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The Bottomline
Innovating your sales demos comes with lots of benefits including a happier sales team and more sales. It may come as a surprise but sales demos can also boost your brand and solidify your reputation as a reliable niche solution.
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Treat Your Demos as Content Assets
Using your demos for reputation management means turning them into the top-of-the-funnel content assets. So instead of treating your demos as private assets, start looking at them as your branded digital media and make them searchable by Google.
Get your sales team involved in the process a...
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The B2B Business Sales Challenge
In the world when anyone can complain about any business failure in a public manner, any business is vulnerable. A reputation crisis is always around the corner.
And it is even more challenging in a B2B industry where buying journeys are longer and past failures are harder to erase. B2B cus...
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Strengthening Your Online Reputation
Using online tools like Walnut, you can create and embed your demos on various landing pages allowing your site visitors and prospects to use interactive features to try some features and get to know your product better.
Demonstrating your product demo on your website/landing pages makes ...
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Sales prospecting
Prospects, or potential customers, are the fuel for the sales pipeline. Every prospect represents a possible sale, making it important to grow your base of prospects.
Prospecting is used to expand the size of the p...
How to approach a new sales prospect
We need to study prospects and be relevant when we reach out to them.
Steps to find an authentic common ground that gives traction to the relationship:
- Lean on customer relationship management (CRM). CRM technology helps to keep all your inter...
Shoe Dog: A Memoir by the Creator of NIKE
Author : Phil Knight
Review: This book truly defines a founder’s romance to his product and shows how one of the most iconic brand NIKE came into existence. A memoir rich with not only insight, humour and hard-won wisdom but also studded with lessons about ...
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