A great pitch is describing your business or product within two sentences.
Buyers and investors are experts at summing up a product's potential at a quick glance. They need to know within a minute if they should part with their money or else they'll stop listening.
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When Lori Greiner gives a pitch to customers, she can almost guarantee that the product will sell out in a few minutes. Before you make your next pitch, look at her tips on what makes a pitch work.
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