Being Patient
It takes time to build a loyal audience. It takes time to find the right revenue model for your Content Inc. business.
As with all ventures, there are roadblocks on the path to success.
These six principles of good content are for anyone planning to embark on the Content Inc. journey:
- Fill a need
- Be consistent
- Be human
- Have a point of view
- Avoid ‘sales speak’
- Be best of breed
Beyond content, there are considerations of appropriate calls to action, distribution channels, teams, processes, and quality control.
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This book is a delightful blend of inspiration and advice that businesses can follow to create an actionable content business model. It describes a six-step model you can use to do your marketing long before you need it, without even having a product, or spending a lot of money, so your entrepreneurial venture will be a guaranteed success.
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