Learn more about communication with this collection
The role of coffee in social interactions
Different types of coffee and their preparation
The impact of coffee on society and economy
In an experiment, respondents were given two scenarios: How much were they willing to pay for
The respondents were willing to spend twice as much for the 24-piece set even though the 40-piece set still had more pieces.
This effect is known as the dilution bias, where the broken items dilute the overall perceived value. This cognitive effect has important implications for our ability to be heard and listened to when we speak.
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Far too often, people speak up but fail to influence. Their message was sound, but their delivery was faulty.
Our minds use two types of information:
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390 reads
When you communicate for influence, increasing the number of arguments actively weakens your case. You cannot increase the quality of an argument by increasing the quantity of your argument.
Instead, focus only on your strong argu...
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