Build On Culture And Vision
If the first step to building a business that’s worth a billion dollars is to develop a product that solves a meaningful problem for the customer, step two is telling the world.
To do that, you need people who will advance the mission. As a company scales, articulating the company culture and vision becomes more important. When other people begin hiring instead of founders, the foundation of the company can get lost. Avoid this by hiring with intentionality around core company values. Your team members should all know and be able to list the company values at any moment.
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