The Always Closing Sales Mantra
- Always Be Closing is a mantra used in the sales world meaning a seller must always be in the mindset of closing deals, using whatever tactics are necessary.
- The phrase's origins are the 1992 David Mamet-scripted film "Glengarry Glen Ross," which is based on his Pulitzer Prize-winning play of the same name.
- In the modern age, studies show lead generation, customer follow-up, and strategy sessions comprise a greater part of a salesperson's day than "closing."
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