Commercial keywords reveal a searcher’s interest in specific products/services.
These searches can occur when a person wants to know more about a particular product/service — they may want to support their idea of purchasing, compare the product to similar products or look for free offers/tests/discounts.
You can target these keywords with comparison articles, listicles, reviews, or how-to articles depending on the specific keyword.
These keywords can be valuable opportunities to reach an audience that could be converted into future customers.
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Digital Marketer Welcome to my Deepstash where I share ideas I find most valuable for those who wish learn more about digital marketing!
Implementing an intent-based strategy for your SEO and content efforts could be the change you need to set your website apart from the competition. To build your strategy around intent, you’ll need to start with keyword research that takes into account the different types of keywords.
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