Humans are wired to process emotions we can relate to.
Not facts.
A problem is worthless if its pain points cannot be perceived.
By starting with a relatable emotion, we’re making sure the person feels empathetic towards the pain points of our customer.
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CURATED FROM
The Life-Changing Elevator Pitch That Consistently Lands Me 7-Figure Clients
medium.com
14 ideas
·5.92K reads
IDEAS CURATED BY
🙋🏻♀️ owner, bayareafirstaid.mykajabi.com 🐈⬛ catmomma 💤 probably sleeping 🏆 (participation) trophy wife ☕️ in lieu of awkward conversations ⬇️
Human connections, not sales connections.
“
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