Advantages with starting with a language/market fit
- Speed. While product build-measure-learn cycles can take weeks, you can iterate language 5X in one day.
- Traction. A pre-launch lead-capture site to confirm demand with 25% conversion is a clear indication for potential investors.
- Clarity. Articulating your value prop in a clear, validated, and plain language helps the team understand what they're building and why.
You can use product/market fit with a build-measure-learn loop, but using a language/market fit gets you there faster.
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If you’re struggling to find a product/market fit, first figure out what “looks like food” to your prospects. Find the language/market fit first and everything else will be much easier.
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