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How to write clearly and concisely
How to use proper grammar and punctuation
How to structure a business document
Using terms unfamiliar to your readers or audience can seem noninclusive and even divisive. It's as if a manager is saying: "I know things. You don't know things."
Any communication rife with buzzwords can also come across as disingenuous. What strategy isn't "results-oriented"? When announcing a layoff, no one will be fooled by a memo about "eliminating redundancy." Responding to an employee concern with "We don't have the bandwidth" will be heard as a buzzy, evasive dismissal.
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A study by Ohio State University researchers found that people were less interested and informed after reading jargon-filled samples—even when terms were defined—than another group reading a plain-language version. When staff glaze over stuffy or pretentious language, managers miss th...
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Jargons are overused terms that make people roll their eyes, tune out, wince or nod off.
Some common words and phrases: "Shift the paradigm." Take a "solution-oriented approach." "Empower your brand" "agile," "actionable" or "the new normal."
Call it corporate speak or bus...
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A presentation to employees that they don't understand or that is packed with meaningless phrases is a communication failure.
Using big words does not make you sound smarter, either. In fact, it usually has the opposite effect. You build credibility by connecting with your audience, not by...
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