The Five-Step E-commerce Marketing Plan - Deepstash

The Five-Step E-commerce Marketing Plan

Plan: Create a digital marketing strategy, mission and objectives

Reach: Grow your audience online, situational analysis and competitive landscape, target audience, budget and goals

Act: Encourage brand interactions and leads, media and channels

Convert: Increase online and offline sales through optimization, KPIs and success metrics

Engage: Build customer loyalty and advocacy

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chhampt

Surveyor planning and development

Thinking about your e-commerce marketing plan for 2022? Use the RACE Framework to create a focussed and well-structured digital marketing strategy.

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