The Way We Communicate Matters

Being inauthentic by hiding underlying authentic emotions may be done with a prosocial motivation to benefit others, with a realization that true authenticity may not be appropriate for the context.

• If you are communicating authentically, try to use the richest communication medium available.
• If you are communicating inauthentically, utilize telephone or audio communication in order to appear most authentic.
• If you have to use email to relay emotions that you want to be perceived as authentic, find a way to make it clear that you didn’t make the choice on purpose.