People think focus means saying yes to the thing you’ve got to focus on. But that’s not what it means at all. It means saying no to the hundred other good ideas that there are. You have to pick carefully. I’m actually as proud of the things we haven’t done as the things I have done. Innovation is saying ‘no’ to 1,000 things.
STEVE JOBS
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STEVE JOBS
You need to learn when to say both “yes” and “no.”
Say “yes” to new experiences and opportunities. This doesn’t mean agreeing to every request anyone makes of you, but saying yes to things you find valuable, even when they intimidate you.
Saying “no” is as important as saying yes. Saying no is the only way to keep enough room in your life f...
And [innovation] comes from saying no to 1,000 things to make sure we don’t get on the wrong track or try to do too much. We’re always thinking about new markets we could enter, but it’s only by saying no that you can concentrate on the things that are really important.
STEVE JOBS
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