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How to analyze churn data and make data-driven decisions
The importance of customer feedback
How to improve customer experience
Behavioral design formula
A user’s behavior = ability + motivation + trigger
Behavioral design is a user-centered frame and tries to let the user's emotions and needs guide the development process while using triggers to get the user to take a specific action.
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98 reads
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Ensuring software use
There are two ways designers and developers can ensure that software is a joy to use.
- User interviews. While user interviews play an important role, we can't always accurately predict our behaviour: We don't act consciously when it comes to reflexive behaviors.
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74 reads
Behavioral design
New apps often struggle to succeed because people fail to adopt them. That is why a basic UX plan is not enough. You also need a behavioral design to succeed.
Behavioral designers combine design, technology, psychology and creative methods to find out how to get peo...
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124 reads
Behavioral design principles
Two key principles for UX development are:
- Make a process as easy and frictionless as possible.
- Provide a cue to change a user's behavior, then guide them through the actions.
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87 reads
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Product design’s found...
1. “People ignore design that ignores people.”
— Frank Chimero, Designer
Good UX design is all about putting the user first. Any aspect of a website, app or software that doesn’t consider the user’s needs is ultimately doomed to fail. A huge part of the UX design process is getting to know your target audience: what are their goals? Wh...
The Five Steps To A Solution
Design Thinking encompasses five steps that all come back to solving the user’s problems:
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