Augmented Reality
Unlike virtual reality which takes over your vision, augmented reality just adds elements to it. Think of “smart glasses” or the popular AR games. These devices take note of your surrounding environment & then enhance it by adding images, animations, or data over the top of it.
From trying on a pair of glasses or a dress to test driving a new car, augmented reality brings the shopping experience to another level. In an augmented environment, customers can interact with products without leaving their homes.
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Digital Marketer Welcome to my Deepstash where I share ideas I find most valuable for those who wish learn more about digital marketing!
Technology is ever-changing and, because of that, so is marketing. The evolution of the metaverse is just one recent development in the world of technology, but one that will have a huge impact on the human experience as we know it. While digital marketing has seen many advances over the last few decades, the metaverse is one that has stumped many companies and marketers. How can they use the metaverse to their advantage so they aren’t stuck in the dark ages?
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