Ideas from books, articles & podcasts.
Your work is your greatest marketing tool. So make things and put them into the world.
The more you make, the higher its quality, and the more willing you are to share it with the world, the more people will discover and spread the word about you.
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Your knowledge is an asset that becomes infinitely more valuable when you share it.
Teaching not only attracts an appreciative crowd and creates opportunities, but it also unlocks a deeper understanding of your subject matter for you in the process.
Acknowledge everyone who mentions you.
Many people and companies want to better market themselves while they simultaneously ignore their existing audience.
Selfish doesn’t spread.
Not only is it the right thing to do, but it will get you noticed by the people you help and the people they know.
If someone reaches out, respond to them.
That doesn't mean you have to have an answer to every question you get asked or that you have to agree to every request you receive. You just have to respond.
When you share your journey, it makes people want to come along for the ride.
You may know something, but there are millions of people who haven’t learned it yet and would love to.
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For any business to sell its products, it requires having a unique product marketing strategy. The success of any product in the market is directly linked to the product marketing strategy used. With the right product marketing strategy, a company can know its product’s place in the market.
The basic definition of market segmentation is when your target audience is divided into smaller categories that share similar characteristics.
Here are a few reasons why this can benefit your brand:
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