Making it ok for someone to say No makes them want to say Yes
- The only way to make your dreams come true is to influence other people to change their behavior.
- Trying to influence someone means you’re a threat to their time, money, pride, or social capital. Most importantly, influence threatens their attention. But when you make an invitation without any pressure whatsoever, they become inclined to lean forward.
- Keep in mind that people are more likely to say yes to a face-to-face request, and far less likely to respond to a social media post. The pressure and likelihood of saying yes depend on the closeness of the interaction.
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