Learn more about podcasts with this collection
The importance of networking in podcasting
How to grow your podcast audience
How to monetize your podcast
Whether you're providing information that will help someone to lose weight, or doing a really entertaining interview with one of your favorite authors you're providing value for your listener.
Not only have you given them a reason to listen, but you've also given them a reason to come back for more. It's important to think about this in the planning stages. Can you write down 10-15 potential episodes that you think your target audience would love to listen to?
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The bare minimum you need to record a podcast is a computer with a USB microphone and access to the internet. As a general rule, though, the more limited and lower cost of your setup and equipment, the more limited the sound quality of your show will be.
Simple USB micr...
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There are two big questions you need to ask yourself here:
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The common types of podcast show formats:
There are a bunch of other formats that aren't so commonly used but might well suit you.
For example:
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Just like choosing a name for your podcast, choosing good, searchable, descriptive titles for your episodes is important.
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When you plug your USB microphone into your computer, you will need some software to actually record and edit the audio. There are a few options for this:
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These are the places where listeners can discover, subscribe to, and download it.
Any good host will have a decent set of auto-submit or guided-submission tools. So, they make it easy to get your show into Apple Podcasts, Spotify, Google Podcasts, and other popular spots.
On...
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If you already have an audience built around something other than your podcast, then it's a good opportunity for laying the foundations of the show's fanbase.
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Cover Art. Having attractive cover art that stands out is vital when your show lines up against thousands of others in the Apple Podcasts or Spotify directories.
Choosing Your Podcast Hosting. You’ll need a podcast hosting account, sometimes called a medi...
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The intimate nature of podcasting is far more suited to being a conversation, as opposed to a sermon. So try to wean yourself off a fully scripted show with bullet points of everything you want to cover. This will become easier over time with practice until eventually writing a f...
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The best schedule is normally the most frequent one that you can stick to, on a regular basis. So, if you can only manage once a month, that’s fine. If you can manage every 2 weeks, even better. If you can manage weekly, then that’s great.
You can still have a big impac...
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Most podcasters kick things off by talking “into the void”.
Here's some good news: surveys show that potential new listeners don't care if they've never heard of you. In fact, it's the least important factor they'll consider when weighing up whether or not to hit play.
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Ultimately your episode lengths should be decided by two things.
How long does it need to be to get the message out? If you asked most podcast listeners, a “short” episode would probably be anything under 15 minutes. And...
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Try to spot someone in the audience whose work you have some familiarity with. Then rearrange your presentation so as to mention some of that person's work. Everyone in the audience has come to listen to your lecture hoping of hearing their work mentioned.
Reciproc...
Whether you're networking or presenting, it's important to realize that it should never be a one-sided conversation.
Your audience is in the room for a particular reason. It's critical to understand why they're listening to you so you can tune your presentation in a manner that makes...
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