The Importance Of Regular People

To drive the importance of regular people home, consider the process of completing a data science (big data, analytics, artificial intelligence) project. In general, this requires five steps: understanding the problem, collecting and preparing the data, analyzing that data, formulating the findings, and finally, putting those findings to work. At each step, regular people have a critical role to play — as collaborators, as customers, and as creators of the data used — and there are serious consequences for not including them. Doing each step well depends on regular people.