Learn more about business with this collection
How to analyze churn data and make data-driven decisions
The importance of customer feedback
How to improve customer experience
Usage-based pricing removed a lot of friction for adoption.
For customers, getting started is easy and with an emphasis on flexible usage, staying with the company becomes a no-brainer.
Pricing transparency is also a huge selling point.
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28 reads
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Answering questions about what the top line is going to grow to as new logos are added or as existing logos expand can be more challenging with UBP.
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Financial processes need to clearly present different commitment and drawdown plans and track customer-specific contract terms.
Whereas seat-based models can implement a third-party customer billing platform with relative ease, these billing platforms cannot readily account for all the feat...
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19 reads
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