“Deciding what not to do is as important as deciding what to do. It’s true for companies, and it’s true for products."
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“Deciding what not to do is as important as deciding what to do.”
Agile methodologies revolutionized how products are being built. But building is just half of the problem. Deciding what to build is just as (if not more) important.
Deciding what to build is discovery. Shipping is delivery.
Discovery needs to be treated as an activ...
What the buyer says: “It’s not in the budget.”
What it means:
(a) It’s true, and they’d like to see what can be worked out.
(b) It’s true, and they’re using that as a bargaining chip.
(c) It’s not true, and they’re just saying it.
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