Bringing an idea to market
You have an idea for a new product, and now you want to bring it to market. You may not think it would be easy because of your limited budget and experience.
The internet is an excellent tool for research, but there is also value in visiting brick and mortar retailers and befriending store managers. In addition, trade shows are great for doing market research and relationship building.
Before you start spending your time and money trying to commercialize your idea, you need to ask yourself some pointed questions.
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