The Fear Of Missing Out
FOMO, or the "fear of missing out," has permeated most corners of our popular culture. But rest assured -- FOMO wasn't invented by some Madison Avenue agency. In fact, quite the opposite; the term was created by a Harvard MBA named Patrick J. McGinnis, author of The 10% Entrepreneur.
However, while we have come to use it in our everyday vernacular ("Dude, my dog has serious FOMO every time I leave him at home"), McGinnis actually developed FOMO for the context of business decision-making.
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