Why Does Humor Work?
- Humor has a way of opening the audience up to engaging with your message for a few reasons:
- It feels universal: almost everyone likes to laugh.
- It feels connective: when we laugh together we remember we have things in common.
- It feels safe: if we are laughing, we aren’t worried or fearful.
When something makes us laugh, it catches our attention and invites us deeper. So every time the audience laughs together during Finley’s presentation, they feel a little more connected to each other, to him, and to his message. Which is something that all presenters desire.
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