When we think of tech, we often think of cities. When we think of the countryside,  it's a place that's lacking tech and digital media literacy.

• Yet there are places like the pearl-producing towns of Zhejiang and places in rural Indiana, where online pearl parties flourish.
• Rural families manufacture for online lifestyle brands in the US.
• Influencers in rural China make live stream videos of themselves eating chilli peppers, picking tea or hunting bamboo rats.
• There are pockets of e-commerce that are sourced from rural manufacturers in China, made by families. 

The approach that is without boundaries and ambitions to scale reminds us of the humility and innovation, the ability to change political and social structures.

Tech should be seen as affecting a set of relations, ecologies and environments. In the village, innovation is an ecosystem that d...