New research suggests that managers can innovate better by embracing and working with constraints, instead of viewing them as a hindrance to innovation.
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Constraints are viewed as obstacles. The common wisdom regarding obstacles suggests that we have to remove all constraints.
We tend to believe that by getting rid of all rules and regulations, real creativity and innovation will start to emerge.
While it may look paradoxical, constraints lead to a better, faster and more creative output, making it easier to sprout new ideas.
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The difficulty of the new challenge makes us take things seriously. With powerful time constraints, procrastinating is out of the question.
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