In a famous book from the 1960s, Dr. Maxwell Malt said: "These, and many other commonly observed phenomena tend to show that it requires a minimum of about 21 days for an old mental image to dissolve and a new one to jell."
21-days seems reasonable. Easy. Tweetable. Doable. Pretty much everyone can persist in doing something for 21 days.
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Creating a productive schedule
Avoiding procrastination
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