Decisions Decisions - Deepstash
Decisions Decisions

Decisions Decisions

  • Each day we are confronted with hundreds, probably thousands of decisions. Most of which are insignificant or unimportant or both. Do we really need a whole aisle for toothpaste?
  • In response to all of these decisions, most of us adopt a strategy of satisficing, a term coined by Nobel Prize winner Herbert Simon to describe something that is perhaps not the best but good enough.
  • For things that don’t matter, this is a good approach. You don’t know which pizza place is the best but you know which ones are good enough.

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