1. Focus on the result
Before starting to write your copy, jot down what you want to happen as a result of your words being read. Try to prioritize them as follows.
‘As a result of reading my copy, my audience will:
- Know – what I have set out to tell them
- Think – that what I am describing is relevant to them
- Do – something as a result of having read my words’
1
13 reads
Similar ideas to 1. Focus on the result
1. Find the perfect balance between theory and practice
Once you decide what you want to pursue, embrace the fact that knowledge never ends. Create a strict schedule that “forces” you to read blogs, books, and websites relevant to the area you want to focus on.
When I decided to embark on my blogging journey, I started reading literally everythi...
Switch places with the reader
As a content producer, the idea is that your text will serve those who read it, not yourself. So before you start writing, look at the topic you are going to write about from the point of view of your target audience. Ask yourself:
- What experience does this text create...
Focus On The Audience
- It can be a challenge to explain to an eleven-year-old about capitalism, but if we know how small the kid is, we would likely use language that the kid can understand.
- Focusing on the audience is key to most presentations, and many people fail because they focus only on what matter...
Read & Learn
20x Faster
without
deepstash
with
deepstash
with
deepstash
Personalized microlearning
—
100+ Learning Journeys
—
Access to 200,000+ ideas
—
Access to the mobile app
—
Unlimited idea saving
—
—
Unlimited history
—
—
Unlimited listening to ideas
—
—
Downloading & offline access
—
—
Supercharge your mind with one idea per day
Enter your email and spend 1 minute every day to learn something new.
I agree to receive email updates