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The Dreamer
To generate Ideas, a dreamer is allowed to provide ideas, big or small, weird, wild or charming, without any rules. He does not have to worry about the details on 'HOW' or the costs of the idea.
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The critic asks the tough questions and gives a strength test to the idea. He is adept at finding weaknesses and question the premises and assumptions.
The process of filtering an idea by dreamers, realists and critics weed out mediocre and bad ideas. The ones left are the golden ideas.
This process bridges the gap from imagination to reality.
Walt Disney was a visionary, an accomplished businessman, and a creative mind that set the imagination free. And he did that not by letting every whim and fancy go wild, but by filtering ideas through a process to weed out the mediocre from the iconic.
His process utilized thre...
Taking the free-wheeling imaginations, the realist evaluates the feasibility, practicality, and achievability of the ideas. He can also organize, simplify or clarify the idea at this stage.
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The story of our all time favourite amusement park started back in 1953 when Walt Disney presented his idea to build the biggest amusement park ever to his previous employee, the illustrator Herb Ryman. In order to be able to build this amazing park, Disney began raising money by means of adverti...
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Even the most innovative ideas are interpreted as boring if they are presented in obvious ways. Your pitch needs to be as clever as the concept you are presenting if you want people to buy into it. To get your audience to buy into your idea, there are a few hacks you can try to s...
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