It's the Most Inadequate Time of the Year
Near the end of the year, attempts to influence consumer behavior abounds with ways to "improve yourself" in the new year. They remind the consumer that you're still the same imperfect person they've always been.
The commodification of inadequacy is clear: You have some work you should be doing, and these companies have some related products to help you realize your goal.
SIMILAR ARTICLES & IDEAS:
Most people didn't see exercise as necessary until the mid-20th century. Food scarcity meant people didn't overeat, and it didn't make sense to try to burn off the calories.
The exercise culture in the U.S. only took off after World War II.
Some entrepreneurs and trainers played a vital role in the rising exercise culture.
During the first week of the new year, there is a rush of motivated people who want to achieve their respective self-improvement goals. But then all this rush always tapers off, with only about 8 %...
Procrastination, or the way we let pending tasks linger on, just avoiding them, is one of the main reasons our goals don't materialize.
The longer any work is avoided the harder it becomes to eventually do it.
Like dishes piling up in the kitchen sink, they get harder and harder to do as the load increases.
Fear causes us to procrastinate. It can be:
We justify these fears by imaginary different reasons, but the root cause is not related to our invented reasons, it is our inherent fear.
93% of us set new year resolutions, with the common themes being about losing weight, eating better, starting an exercise regime, or saving money.
Research shows that 45% of people ...
Why we set our goals matters. If it is out of fear or social expectations, then they are not going to last.
Authentic values are what helps achieve our goals, as there is a never-ending supply of willpower when we are doing what aligns with our innermost core.
Resolving that you won't have any alcohol keeps the focus on the alcohol. Instead of focusing on what you don't want to do, focus on the positive aspect, like drinking more water.
Use gratitude and other positive emotions to steer your mind out of any pitfalls.