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"A good idea should be like a girl's skirt; long enough to cover the subject and short enough to create interest."
Nike founder and CEO Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands.
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The value of hard work and persistence
How to stay focused on long-term goals
How to learn from failures and setbacks
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When you admit a negative, the prospect will give you the positive.
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