Learn more about strategy with this collection
How to create customer-centric strategies
The importance of empathy in customer success
The impact of customer success on business growth
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MORE IDEAS ON THIS
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Creating a successful marketing and sales strategy as an entrepreneur requires that you understand the breadth and depth of your individual product or product line, who your target customer is, how you will reach this customer, and why your product is better than that of any of your competitors.
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You will need to be honest with yourself and focus on the facts. This may involve some detail that you haven’t paid attention to for a while. You will need to be disciplined as you gather this information. Don’t rely on guesswork or gut feeling. Get the specifics as it is these details that will ...
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CURATED FROM
informationprime.wordpress.com
7 ideas
·826 reads
IDEAS CURATED BY
Writer, artist, Accountant and a forever learner. Learning, loving, Hoping.
These ideas consider how to create and evaluate a small business strategy for successful business growth.
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Show the growth of your customer base.
How many customers are using your product? Do you have some lighthouse customers? If you are allowed to show them, do so (investors love logos). What kind of prospects do you currently focus on and has this, or will this focus change over time? Wh...
Your customers are the market, so having a customer-centric strategy is an obvious choice. The best way to have your customers involved in product development is by having them come up with the products. It means a much briefer market validation period because the solutions origi...
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