Your brand is what people think about when they hear your name.
One should have a website under his/her name to establish the brand.
Robert Scoble started blogging when there were ~200 blogs in the world. Worked in NEC sales dept, eventually hired by Microsoft and that did not go well. Currently, working as the public face of Rackspace. His biggest credential being able to build his professional presence at the right time.
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Move out of that bad job and do something on our own.
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