Millennials and Generation Z want a purpose, not just a paycheck. They are no longer pursuing job satisfaction—they are pursuing development. They don’t want bosses—they want coaches. They don’t want annual reviews—they want ongoing conversation. They don’t want a manager who fixates on their weaknesses. They want a job that is no longer a job—they want a life.
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Consider someone who quits their job because they are tempted by a higher salary, only to discover that the extra pay does not justify doing a more boring job, working longer hours, or being part of a company that is in obvious conflict with their core values.
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