...yes, words were superior; they maintained a superior control; they touched without your touching; they were at once the bait, the hook, the line, the pole, and the water in between.
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Thoughts on creativity, creators and their creations, three things that we have come to consider consubstantial, coincident and coexistent, but that are fundamentally separate and disparate.
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The spiritual benefits of fasting
The rituals and practices during Ramadan
The importance of community and charity during Ramadan
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The flashlight encodes information and maintains it in working memory, “retracing” it on the whiteboard to keep it there for longer.
— Key vulnerability: Bait and Switch
When your attention is automatically “captured” or yanked by something salient, ...
Stories engage people visually, auditorily and even cognitively, as they include words, experiences and feelings.
You can use the age-old hook of storytelling as a way to engage your email recipients at office, and present your content in a manner that sets it apart.
After skimming first and last sentences and deciding to read a paragraph, move your eyes quickly over each line and look for phrases and key words.
Your mind will automatically fill in the words in between.
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