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Greenwashing is designed to make people think that your company is doing more to protect the environment than it is.
Some greenwashing is unintentional and results from a lack of knowledge about sustainability. Yet it is misleading and unhelpful to further sustainable design or circular economy initiatives. Thus, environmental problems stay the same or get worse as greenwashing misdirects well-intentioned customers.
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Greenwashing is all about misdirection. Greenwashing takes up valuable space in the fight against significant environmental issues like climate change, plastic ocean pollution, air pollution and global species extinction.
More organisations and individuals are adopting sustainable design an...
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We all can be change agents in considering and designing sustainable outcomes in the world around us that affect social, economic, and environmental wellbeing.
Pair that with creative thinking, knowledge of systems and life cycle thinking, and a foundation built on what sustainable design i...
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Consumers can continue to pressure corporations to create truly viable, post-disposable, sustainable and circular design solutions by changing their behaviours to support the more sustainable options.
The problems are solvable with good design, a systems mindset, and services that reconfig...
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Not only is recycling a bit of environmental folklore but so are many of the bioplastics marketed as sustainable design solutions.
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