When a startup launches, there have to be at least some users who really need what they're making — not just people who could see themselves using it one day, but who want it urgently.
You have to compromise on one dimension: you can either build something a large number of people want a small amount or something a small number of people want a large amount. Choose the latter. Not all ideas of that type are good startup ideas, but nearly all good startup ideas are of that type.
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