Learn more about entrepreneurship with this collection
How to start a successful business
How to build a strong team
How to market your business
No product scales before it works.
ERIC SCHMIDT
25
235 reads
MORE IDEAS ON THIS
I have also noticed the greatest products are typically designed for the benefit of the people who are building them.
In Uber’s case, the original product was a private car sharing for a small set of people. Google was built for S...
ERIC SCHMIDT
24
192 reads
Failure of architecture
One major complaint is the teams who are doing the work with the products you see are far larger than they should be.
This is a failure of architecture — when you have this many programmers programming, it means they don’t have the right libraries, aka the problem hasn...
23
191 reads
I don’t agree that you should narrow your focus, you get the best outcome when you get the broadest appeal. (...) I’d be careful to conclude to just do a small thing. All success stems from doing one thing very well — then moving broader.
ERIC SCHMIDT
30
385 reads
"20% time"
The idea is you could ask your employees to work on the company for 80% of their time, and the other 20% of the time they could work on whatever they want.
If they are passionate about something, they could work on it as their 20% project. At Google, m...
27
276 reads
Scaling Google
When Eric Schmidt joined Google, they were at 150 employees. In some periods (2004–2005), he had tripled their employees; this is classic Blitzscaling.
The approach: It’s easy to double every year — you can imagine adding a person to each team, adding ...
22
249 reads
Believing you have a product that works before it works
- This is an error especially made by non-technical people. They listen to the technical people who say it works and start to scale the organization before the product is working.
- It’s best to think of this process as a very long and tight funnel. It t...
25
180 reads
Advice for entrepreneurs
- The right founders. The founders have to be smart and good but more importantly the project they are working on needs to be their life's work.
- You need to have some luck.
- Be careful about how much margin you have. The ideal business is to have a business like Microsoft — a mo...
22
182 reads
The startup phase
- During the early days, most startups are full of energy with no process. They use their sheer force and energy to figure stuff out.
- Being at Google in the early days was like being in graduate school. There were so many interesting projects going on, but no deadline...
26
261 reads
When not to scale
An example of when not to scale was Google Wave. It was launched to great fanfare and a base of passionate users. The difficult part is you can’t tell if something is successful until 6 months after the initial wave of excitement.
Great products have this big fanfare, b...
22
203 reads
How to hire the right people
There is a way to systematically hire people better than anyone else. Bob Taylor (founder of ARPANET) said to “sell the dream.”
Here is his approach:
- He called people
- Described what he wanted
- They either got it and got incredibly excited or t...
26
175 reads
Hiring rules at Google in the early days
- Stay away from "friends of friends". The constant problem was somebody was a good employee, had someone they had worked with, who was very loyal, but not from a great university, and did not have a high GPA.
- Stay away from "glue people.” These glue ...
26
184 reads
2 people can go off and change the world. Every successful project I have worked on within Google over the past 40 years has started off with 2 people working on an idea together.
ERIC SCHMIDT
27
223 reads
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When users first encounter your product or service, they often don’t know much how it works, what it looks like, how much it costs… Sometimes they don’t even know what it does! Make sure you leave no such blindspots, because transparency and information breed trust. The more information about the...
El Buen Patrón (The Good Boss)
El Buen Patrón is the thrilling Spanish-language story of the owner of an industrial scales manufacturing business (Javier Bardem) who works tirelessly to pacify his disaffected staff before a visit from an awards committee.
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