The labour illusion
We like to see real work being done. This is best shown in restaurants where customers can see chefs working in the kitchen. It builds anticipation and means we enjoy the end product more.
The effect is the same in the digital world. Search engines that appear transparent about what they are doing in the background are perceived as providing better quality, regardless of whether the results are, in fact, better.
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Spending a large amount of time with someone literally causes you to pick up their habits. Choose your friends wisely.
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