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deepstash

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Thomas Hendricks

@rhendricks

Science Literacy

Studies prove that merely increasing science literacy straightforwardly is not going to change mindsets. Simply knowing more and lecturing about it is not going to convince the audience.

Scientists should consider how they are deploying knowledge. Facts aren't enough, and they need to tap into the emotions of the audience for fruitful interaction.

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IDEA EXTRACTED FROM:

Scientists, Stop Thinking Explaining Science Will Fix Things. It Won't.

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