It's not just good manners—the "rule of reciprocity" suggests that we're programmed to want to help someone who's helped us. It probably developed because, to keep society working smoothly, people need to help each other out. Stores (and some frenemies) like to use this against you, offering freebies in hopes that you'll spend some cash.
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40 Mind-Blowing Psychology Facts That Seriously Explain Everything
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40 Mind Blowing Psychology Facts that Seriously Explain Everything
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