Mode 3: Logos - The Appeal To Logic - Deepstash
Mode 3: Logos - The Appeal To Logic

Mode 3: Logos - The Appeal To Logic

And so to logos , the rationale behind our argument. This, for Aristotle, is “the proof provided by the words of the speech itself”. According to Sam Leith’s Words Like Loaded Pistols:

If ethos is the ground on which your argument stands, logos is what drives it forward: it is the stuff of your arguments, the way one point proceeds to another, as if to show that the conclusion to which you are aiming is not only the right one, but so necessary and reasonable as to be more or less the only one.

Or, in other words, a well-structured and logical argument is essential for the case we’re making.

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xarikleia

“An idea is something that won’t work unless you do.” - Thomas A. Edison

On presenting, appealing, persuading, influencing and communicating, and on seeing presentations as an ebb and flow caused by our own gravity, a tide under our control and to our service, not the other way around.

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