Holistic Digital Solutions

In a disaster, a strong online presence can help a business develop new sources of income. “Focus on the online ‘buying journey,’” says Mark Verwoert, founder of digital marketing company Mark’d Agency in the Netherlands.

Even if consumers continue to frequent brick-and-m...

Small businesses ' digital marketing effort can be done by the owner himself, but the question is...

Will it be efficient?

Being a generalist or learning all those listed roles is definitely possible but are you willing to sacrifice your time dealing with your social ...

• Recognising that digital is not always about scale of flashy projects, it’s about transforming people and ways of working
• Developing digital skills across the organization, not just within a separate department
• Instead of a digital strategy, integrating digital processes and ...