"The single most important decision in evaluating a business is pricing power.
If you've got the power to raise prices without losing business to a competitor, you've got a very good business.
And if you have to have a prayer session before raising the price by 10 percent, then you've got a terrible business."
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The more one seeks to rise into height and light, the more vigorously do ones roots struggle earthward, downward, into the dark, the deep — into evil.
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