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Conducting effective interviews
Identifying the right candidates for the job
Creating a positive candidate experience
4. Create a Diversification Plan
No matter the industry, there are only two paths to continuous growth. The first is market dominance. In that scenario, the growth opportunity comes from out-competing every other business in the market and swallowing up its market share. But the truth is, there are natural limits to the growth that market dominance can generate.
For proof, look no further than the story of eCommerce giant Amazon. Back in 1994, it set out to corner the market for online book sales. And it eventually did that and then some, driving physical bookstores to near-extinction.
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1. Invest in Talent Development
If you were to examine some of the world’s most successful businesses, you’ll notice that most of them have something in common. It’s that they go to great lengths to attract the best available talent and to help their employees continually enhance their skills.
The reason for that is simpl...
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2. Create a Sales Funnel
Any way you look at it, businesses can’t grow unless they have the financial means to do it. And that means most strategies that improve a business’s bottom line are pro-growth strategies. But it doesn’t mean that every effort at improving bottom-line performance qualifies as a strategy to create...
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3. Make Data-Driven Decisions
In the past, business leaders relied as much on intuition as they did on market research when making consequential business decisions. That was especially the case when evaluating new product ideas or market expansion opportunities. And those are the kinds of decisions that connect directly with ...
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Famed American writer, William S. Burroughs, once observed that “When you stop growing, you start dying.” And for businesses, it’s hard to think of a more apt description of their lifecycle. After all, in industries that have any competition whatsoever, businesses must be constantly growing to avoid being overtaken by others.
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