Creativity and familiarity

Our brains are wired to create familiar patterns so that we don’t have to re-learn everything over and over again. This is why new ways of thinking are often met with resistance.
But creativity asks us to change. Because that's what creativity is - presenting ideas that don’t conform to those patterns.

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The foundation of creativity

Conflict may be the foundation of creativity. Because it exposes us to a different point of view, it makes us challenge our assumptions, it takes us out of our comfort zone and it makes us uncomfortable.

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CURATED FROM

Creativity needs Conflict.

medium.com

2 ideas

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CURATED BY

Gian Dara

@gianrad

Allergic to Brazil nuts. And BS.

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